
Other Projects
TV work
When Admiral sponsored the comedy channel Dave, the creative director and I developed the idea for the sponsorship stings and drew the storyboards. That included shaping the “boffins”, the scientist characters at the centre of every sting. We then worked closely with Aardman Animations, who animated the final production.
Rentecarlo

Rentecarlo was a UK start-up that let private owners rent their cars to fully insured drivers. Admiral bought it in late 2016, and I was brought in to work with the founders on the app design: verifying drivers’ identity and licences, and browsing and booking cars from private owners. The business later changed direction into Veygo, Admiral’s short-term car insurance brand, so the app didn’t launch in this form.
Ford Insure

In 2019, Admiral white-labelled its car insurance for Ford, so customers buying a new Ford could insure it through Ford Insure. I took Ford’s brand guidelines and used them to reskin the landing page, the quote journey and the customer emails, so the whole experience felt like Ford while running on Admiral’s product.
Other Projects
TV work
When Admiral sponsored the comedy channel Dave, the creative director and I developed the idea for the sponsorship stings and drew the storyboards. That included shaping the “boffins”, the scientist characters at the centre of every sting. We then worked closely with Aardman Animations, who animated the final production.
Rentecarlo

Rentecarlo was a UK start-up that let private owners rent their cars to fully insured drivers. Admiral bought it in late 2016, and I was brought in to work with the founders on the app design: verifying drivers’ identity and licences, and browsing and booking cars from private owners. The business later changed direction into Veygo, Admiral’s short-term car insurance brand, so the app didn’t launch in this form.
Ford Insure

In 2019, Admiral white-labelled its car insurance for Ford, so customers buying a new Ford could insure it through Ford Insure. I took Ford’s brand guidelines and used them to reskin the landing page, the quote journey and the customer emails, so the whole experience felt like Ford while running on Admiral’s product.
Other Projects
TV work
When Admiral sponsored the comedy channel Dave, the creative director and I developed the idea for the sponsorship stings and drew the storyboards. That included shaping the “boffins”, the scientist characters at the centre of every sting. We then worked closely with Aardman Animations, who animated the final production.
Rentecarlo

Rentecarlo was a UK start-up that let private owners rent their cars to fully insured drivers. Admiral bought it in late 2016, and I was brought in to work with the founders on the app design: verifying drivers’ identity and licences, and browsing and booking cars from private owners. The business later changed direction into Veygo, Admiral’s short-term car insurance brand, so the app didn’t launch in this form.
Ford Insure

In 2019, Admiral white-labelled its car insurance for Ford, so customers buying a new Ford could insure it through Ford Insure. I took Ford’s brand guidelines and used them to reskin the landing page, the quote journey and the customer emails, so the whole experience felt like Ford while running on Admiral’s product.

© 2026 All rights reserved

© 2026 All rights reserved

© 2026 All rights reserved

